Brooklyn, New York · Since 2016
Precision cuts. Classic shaves.
No appointments necessary — walk right in.
What We Do
A proper haircut, scissor and clipper finished. Includes a hot towel finish and styling. The cut that never goes out of style.
The complete experience. Haircut, beard trim or shaping, hot towel shave on the neckline, and a scalp massage. Come in, leave looking your best.
A straight razor shave or detailed beard sculpt. Hot towels, pre-shave oil, and a smooth finish. Stand-alone or add-on to any cut.
The Barbers
Owner & Master Barber
13 years behind the chair. James founded The Standard with one rule: every client leaves better than they came in. Specializes in fades and textured cuts.
Senior Barber
Trained in Madrid and New York. Diego is the shop's go-to for classic taper cuts and straight razor shaves. Known for an obsessive attention to detail.
Barber
The newest addition to The Standard. Theo brings a modern eye to contemporary styles and scissor work. A fast favourite with the regulars.
Word on the Street
★★★★★
"I've been going to James for four years. Haven't had a bad haircut once. The Standard is exactly what a barbershop should be."
— Marcus D., Google Review
★★★★★
"Diego's straight razor shave is worth every penny. Hot towels, a real blade, a proper finish. I leave looking like a new man every time."
— Ryan O., Yelp
★★★★★
"Walked in off the street on a Saturday, no wait. Theo cut my hair better than anyone has in years. This shop is a gem in Williamsburg."
— Alex W., Google Review
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